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Writing specifications

Campden BRI Specifications team working in partnership with Baxters

Campden BRI Case Study


The Scottish family company Baxters approached us to support their in-house technical team with the management of product specifications for three of its sites. The product specifications were for a range of products, including soups, condiments and preserves, which are sold around the world.


Rapid implementation


From a standing start, we were able to launch a customised specifications process within just two weeks to provide additional support to the Baxters’ Technical Team and integrate smoothly into their system. We handled various different aspects of the specifications management including writing pack copy, checking and signing off artwork, and delivering via retailers’ specification portals. We also helped Baxters submit new product development submission forms and complete ingredient risk assessment documents.


Accurate and efficient service


We acted as the main specifications contacts for Baxters’ internal and external clients. We worked closely in partnership with Baxters to manage communications with the retailers’ technical managers and third-party contacts to ensure a smooth service. We delivered all of the branded and private label projects for Baxters successfully with turnaround times in line with their critical path and retailer expectations.


Satinder Brar, Specifications Manager at Campden BRI said "Our Specification Technologists are subject matter experts for pack copy and specification writing and checking, to artwork signoff including training and setting up of cloud based spec and artwork systems. Working towards Right First Time methodology we deliver every project to high standards". So if you are struggling to get competent resource or need help in covering high volume of spec work or require fully outsource service to manage entire workload of multiple sites please get in touch with our Specifications Team.


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Specifications Team
+44(0)1737 822272
specifications@campdenbri.co.uk