Sensory panels: Your secret weapon for product quality

In this video, Sue Purcell, Section Manager for Sensory Training, explains how trained sensory panels can transform your product quality and bottom line.

While no company that takes pride in the products they make wants customer complaints or a dip in sales; controlling product quality isn’t always straightforward. From managing raw material issues, supplier changes and fast-paced production to environmental factors, and even a high staff turnover rate. All of these scenarios can lead to inconsistent products and a loss in customer confidence towards your brand.

So, how can you take back control of product quality when this happens?

That is where the support of our trained sensory panels can make all the difference, as people who are both sensory and quality aware can help you catch issues early, reduce complaints, and optimise your products.

Sensory panels can help you to deliver:

  • Food sensory compliance
  • Increased understanding of the impact of sensory testing
  • Greater confidence in your ability to detect quality issues
  • The ability to identify individual sensory acuity faults that could affect assessments
  • Helping your assessors to become approved assessors for GFSI compliance

If you have any questions about trained sensory panels or our own tailored sensory services, we are offering a free 20-minute consultation with Sue.

Why Campden BRI?

  • Sensory science
  • Using sensory methods to manage food and drink quality
  • Beer flavours and taints
Sue Purcell - Section Manager – Sensory Training and Beverage Consultant

Sue Purcell - Section Manager – Sensory Training and Beverage Consultant

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